Meet Mina Al Sheikhly, the interior designer, TV personality, beauty entrepreneur and influencer with over 2.5 million followers. Mina welcomed us into her home, where we met her two pups Lilly and Pencham, and got to know her beauty routine, starting with her naturally flawless daytime make-up and how she transitions seamlessly to a glamorous evening look — featuring her newly launched eponymous mascaras.

Mina loves drawing attention to her best features: doe eyes with luscious long lashes. She spent 3 years researching the perfect formula, ultimately creating 2 mascaras under her By Mina Al Sheikhly label: Elevated and Tailored. Produced in Italy, Elevated promises to add length with defined simplicity, while Tailored features an infinity-shaped brush designed to add drama and volume for that bold finish.